Services
Physical Product augmentation
We work with our clients to add digital depth to their physical products, integrating IoT, AI, and design to make them smarter, more connected, and more useful to people.
Augmentation means expanding the value of a product or service through technology. We apply a full-stack approach that integrates hardware, firmware, software with IoT, AI, and digital design, leading to new features, product versions, or entirely new offerings. Each layer adds intelligence, interaction, personalization, and value.
We start from your existing assets, and build on the essence of what makes them valuable.
Design and technology extend experience, turning a simple product into a smarter one, adding features, solving complexity.
The product or service becomes more relevant, adaptive, and aligned with how people live and work.
“The line between physical and digital is disappearing. Every object will carry a digital dimension: sensing, learning, and adapting to create continuous value.”
BLOG ARTICLE “THE FUTURE OF PHYSICAL PRODUCTS”
in our News & Insights section

How we enable product augmentation projects
Product ideation and design
Working from product ideas and scenarios that put people at the center, we bring solutions to life through design and industrialization.
IoT & embedded systems
Integrating sensors, connectivity, and firmware to bring intelligence and data awareness into products.
Mobile & companion apps
Designing clean, intuitive interfaces that make new digital features seamless and valuable within the overall product experience.
Data architecture
Building data flows and dashboards that turn real-world signals into insight for users and product teams.
AI & intelligent features
Applying AI to create adaptive, context-aware products that learn, predict, and respond over time.
Cloud & integrations
Developing reliable back-end systems and APIs connecting products, apps, and third-party platforms.
Industrial collaboration
Aligning digital capabilities with hardware and production requirements for seamless feasibility and coherence.
Security & compliance
Ensuring protection and privacy at every layer: embedded, cloud, and user trust.
Let's talk about what's next for your products.
We work with product and R&D teams to bring new value through technology and design.
